Carrots and Sticks

Carrots and Sticks

Unlock the Power of Incentives to Get Things Done

Audiobook CD - 2010
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If you've ever tried to meet a goal and came up short, the problem may not have been that the goal was too difficult or that you lacked the discipline to succeed. From giving up cigarettes to increasing your productivity at work, you may simply have neglected to give yourself the proper incentives. Ian Ayres, the author of Super Crunchers, applies lessons learned from behavioral economics, the new science of rewards and punishments, to introduce readers to the concept of "commitment contracts": an easy but high-powered strategy for setting and achieving goals already in use by successful companies and individuals. As co-founder of the website (where people have entered into their own "commitment contracts" and collectively put more than $3 million on the line), Ayres has developed contracts - including the one he honored with himself to lose more than twenty pounds in one year - that have already helped many find the best way to help themselves at work or home. He reveals the strategies that can give you the impetus to meet your personal and professional goals,
Publisher: New York : Random House Audio ; Prince Frederick, MD : Distributed by Recorded Books, p2010
Edition: Unabridged
Branch Call Number: COMPACT DISC 158 A985c
Characteristics: 8 sound discs (9 hr., 30 min.) : digital ; 12 cm
Additional Contributors: Mayer, John H.


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